Cable news ratings/prime time
March 29, 2009 2 Comments
I have noticed how one cable news organization will make disparaging remarks about another. Guess the importance of making one station look better for ratings is a reason to throw stones, air put downs, and look higher than thou…
Personally I only watch MSNBC if I think I need to get the pulse of ultra-liberalism and slanted reporting. And, others would argue that they have strong feelings for or against FOX. But it seems the executives for the various cable outlets are doing the job of speaking for themselves, so here is some media food for thought:
CNN falls to third place
Fox News continues dominating in prime-time among cable news networks, so that’s not really news when looking at March ratings. However, for the first time, CNN is poised to finish third in prime-time — behind MSNBC.The AP reports:
Through Wednesday, Fox was averaging 2.73 million prime-time viewers in March. MSNBC had 1.16 million and CNN had 1.14 million. The March ratings period ends Friday, and it’s doubtful CNN will be able to overcome MSNBC.“The fact that one network may have eked out a slight edge in one small slice of the overall business really doesn’t say much of anything,” Jon Klein, CNN U.S. president, said on Friday. “It’s more clear than ever, given the way that our competitors have positioned themselves, that CNN has positioned itself as the real news network.”
MSNBC president Phil Griffin told the AP that CNN’s line-up — Dobbs, Brown, King and Cooper — has no flow. “What do they stand for?” Griffin said. “That’s their biggest challenge. CNN ain’t what it used to be, and that has given us an opening because we stand for something and they don’t.”
And, by the way, Mike Huckabee is doing an awesome job on FOXNews!
The best news network is clearly NPR.
Categorized | Cable, Cable News, News
Cable News Ratings for Monday, February 16
Posted on 18 February 2009 by Robert Seidman
Live + Same Day Cable News Daily Ratings for February 16, 2009
P2+ Total Day
FNC – 1,421,000 viewers
CNN – 750,000 viewers
MSNBC –458,000 viewers
CNBC – 258,000 viewers
HLN – 337,000 viewers
P2+ Prime Time
FNC – 3,185,000 viewers
CNN—1,120,000 viewers
MSNBC –1,089,000 viewers
CNBC – 304,000 viewers
HLN – 781,000 viewers
25-54 Total Day
FNC –362,000 viewers
CNN –220,000 viewers
MSNBC –151,000 viewers
CNBC –122,000 viewers
HLN- 160,000 viewers
25-54 Prime Time
FNC –739,000 viewers
CNN –288,000 viewers
MSNBC –347,000 viewers
CNBC –121,000 viewers
HLN- 337,000 viewers
35-64 Total Day
FNC –641,000 viewers
CNN –358,000 viewers
MSNBC –233,000 viewers
CNBC –145,000 viewers
HLN- 202,000 viewers
35-64 Prime Time
FNC –1,268,000 viewers
CNN – 517,000 viewers
MSNBC –530,000 viewers
CNBC – 195,000 viewers
HLN –455,000 viewers
Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends – 973,000 viewers (326,000) (621,000)
American Morning—505,000 viewers (170,000) (281,000)
Morning Joe-333,000 viewers (124,000) (203,000)
Squawk Box-192,000 viewers (89,000) (131,000)
Morning Express w/ Meade- 252,000 viewers (157,000) (161,000)
6PM – P2+ (25-54) (35-64)
Special Report w/Bret Baier – 2,275,000 viewers (515,000) (1,032,000)
Situation Room— 1,077,000 viewers (337,000) (506,000)
1600 Pennsylvania Avenue —507,000 viewers (170,000) (221,000)
American Greed—197,000 viewers (85,000) (104,000)
Prime News–321,000 viewers (129,000) (203,000)
7PM – P2+ (25-54) (35-64)
Fox Report w/Shepard Smith– 2,297,000 viewers (547,000) (1,102,000)
Lou Dobbs Tonight– 907,000 viewers (282,000) (472,000)
Hardball w/Chris Matthews —830,000 viewers (222,000) (402,000)
Westminster Dog Show Doc —a scratch w/ 110,000 viewers (a scratch w/ 36,000) (a scratch w/ 47,000)
Issues– 696,000 viewers (297,000) (449,000)
8PM – P2+ (25-54) (35-64)
The O’Reilly Factor—3,951,000 viewers (869,000) (1,584,000)
Campbell Brown—958,000 viewers (286,000) (462,000)
Countdown w/Keith Olbermann –1,227,000 viewers (382,000) (614,000)
House of Cards**( 8pm-10pm ET)** —269,000 viewers (109,000) (184,000)
Nancy Grace –1,151,000 viewers (460,000) (644,000)
9 PM – P2+ (25-54) (35-64)
Hannity–2,817,000 viewers (660,000) (1,136,000)
Larry King Live—1,248,000 viewers (285,000) (560,000)
Rachel Maddow Show –1,178,000 viewers (333,000) (537,000)
Lou Dobbs Tonight- 539,000 viewers (216,000) (296,000)
10 PM P2+ (25-54) (35-64)
On the Record w/Greta—2,778,000 viewers (682,000) (1,084,000)
Anderson Cooper 360—1,154,000 viewers (293,000) (529,000)
Countdown w/Keith Olbermann—861,000 viewers (326,000) (439,000)
Scam of the Century–372,000 viewers (144,000) (218,000)
Nancy Grace –707,000 viewers (349,000) (448,000)
11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,770,000 viewers (558,000) (831,000)
Anderson Cooper 360 —647,000 viewers (222,000) (286,000)
Rachel Maddow Show –481,000 viewers (195,000) (262,000)
Marijuana Inc—663,000 viewers (370,000) (317,000)
Showbiz Tonight– 462,000 viewers (256,000) (294,00